Writing a blog is not normally what you would fine me doing– I am usually knee-deep in the more visual type of creative work. As the manager of the in-house Creative team here at Don & Sons, I work with a great team of very talented designers who work on everything from outdoor signage, in-store pos, ads, websites and yes, wine labels! Almost every Don & Sons label is or has been designed in-house. Designing the new wine packages is a lot of fun and a lot of work, and it has been nothing less than a balancing act to keep all the projects moving along and still hitting deadlines.

We also support our national sales team and their requests for a variety of projects, from regional ads to customized sell sheets to coupon programs. In addition, Creative works with our Brand Management team on regional and national promotions. Our in-house web designer keeps things fresh and new on our site. The list could go on and on.

So this summer, the team is really excited because we added a much needed production artist to our department. Although part-time for now, she is a huge help. And an additional creative eye is always welcome.

We are all very fortunate to work on what we really love, and to work for a family who understands what we do and fully supports the process – even when some or our ideas seem wackier than theirs!

Welcome Tami, from the Creative Team, Chris, Leah, Zhuomei and myself and from everyone at Don & Sons.

-Marna Moretti, Creative Services Director