2010
02.08

Whew, things are busy around here!

It seems like things never slow down here in Sonoma! For companies around the country, this is National Sales Meeting season. Our “Looniversity” sales meeting is coming up at the last week in February, where we get all 40 of our rowdy sales guys (and gals) together here in Sonoma and we all get on the same page. We have a new corporate logo (which means slick new business cards–score), a few new packages coming out, new gear and chotchkies for our sales folks, and as always, we’re brewing up a few new wine brands. All while we’re planning out how to manage our sales folks and make sure they get the most out of their few days here in town, which makes for an extremely busy marketing department.

But at the same time, the Marketing office has been a pretty fun place recently. It’s filling up with fun stuff for our sales gift bags (heads up if any of the sales force reads this: you’re getting some delicious TCHO chocolate, which is appellation-driven just like our wines, a very cool concept), our Creative Director just celebrated a big birthday last week and we all went out to The Girl & The Fig to celebrate with her, and we’ve managed to stay pretty relaxed, joking about the Superbowl ads and looking forward to seeing everyone later this month. It’s not exactly the Virgin Islands (where a previous national sales meeting was held), but this will be my first ever national sales meeting, and I’m really looking forward to it.

Now that we’re all updated on the goings-on in the Marketing office, how’s everyone looking forward to Valentine’s Day? Anyone picking up a bottle of SKN and making some romantic plans? Write a comment below, I’d love to hear what everyone’s up to! As for me, I’ll be moonlighting as a beer judge at a few major competitions in San Francisco, but I’ll be sure to have some wine this weekend as well.

Have a great week everyone, and if you’re getting hit by midwest/mid-atlantic blizzards, stay warm and good luck!

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